In the framework of the reform on the Common Agricultural Policy (CAP) post-2013, on July 2011, the EU Commission had launched the Green Paper on promotion measures and information provision for agricultural products.The aim of this document was to open a debate on the policy for information provision and promotion measures for agricultural products, by speaking to all of the players concerned – consumers, producers, distributors and authorities – with the objective of shaping a new promotion and information strategy which will be targeted and ambitious in scope in order to draw greater benefit from the considerable resources of Europe’s farming and agri-food sector.
Following this first stage of consultation, which was concluded on 30 September 2011, based on the answers received, the Commission presented regulatory proposals in 2012. Following the trilogue negotiations, on 4 November 2014, Regulation 1144/2014/EU on information provision and promotion measures concerning agricultural products implemented in the internal market and in third countries was published in the Official Journal of the European Union. The new Regulation entered into force on the 24th of November 2014 and is applicable from the 1st of December 2015.
oriGIn, leveraging on the experience gained by some of its EU members which have already benefited from funds for promotion, is poised to become a “match-making” platform for GI groups from different EU countries interested in launching joint promotional campaigns, in particular in third countries (the new Regulation provides up to 80% of EU co-financing for multi programs targeting third countries).
- 25/10/2022- Members’ Voice: The promotion of the GI Grappa in the US, an interesting and innovative exercise for AssoDistil, Mr. Sandro Cobror, Director, Assodistil
- 12/07/2021- Press Release: Joint Statement from the Agri-Food Sector on the Revision of the Promotion Policy and the Draft 2022 Annual Work Programme
- 14/06/2021- oriGIn EU contribution to the Public Consultation on the review of policy on promotion inside and outside the EU
- 23/12/2020 – Origen España: Promotion campaign “Abre los ojos ¡Disfruta!”
- 13/05/2020 – oriGIn EU contribution to the Annual Work Programme for 2021 concerning promotion of agricultural products
- 22/04/2020 – Towards a coordinated European GIs agenda to respond to the COVID-19 crisis
- 15/01/2020 – Promotion of quality products: the 2020 call for proposals has been published
- 01/02/2019 – EU promotion: the 2019 calls for proposals have been published
- 19/06/2018 – Origen España presents the video of its promotional campaign “Historias en tu mesa” (PDO and PGI schemes)
- 01/02/2018 – EU Promotion: calls for proposals for 2018
- 08/03/2017 – New web portal to help agricultural organisations obtain EU funding for promotion
- 19/01/2017 – EU Promotion – 2017 Calls for proposals
- 15/12/2016 – Promotion EU:2017 annual Work Plan
- 15/09/2016 – EU latest news on Promotion
- 08/07/2016 – Latest news on Promotion of EU agricultural products
- 17/05/2016 – “Monitoring EU Agri-Food Trade” – monthly data on EU agri-food exports and imports
- 26/02/2016 – Info day on the calls for proposals 2016, Brussels
- 04/02/2016 – Regulation (EU) No 1144/2014: publication of the first Calls for Proposals
- 01/12/2015 – Overview on the newly revised policy on information provision and promotion measures concerning agricultural products
- 13/10/2015 – DRAFT MEMO – Questions and answers on the Reform of the policy on information and promotion measures for agricultural products on the internal market and in third countries
- 15/07/2015 – oriGIn Informal meeting on the new EU agricultural products’ promotion policy, Brussels
- 04/11/2014 – Regulation (EU) No 1144/2014 of the European Parliament and of the Council of 22 October 2014 on information provision and promotion measures concerning agricultural products implemented in the internal market and in third countries and repealing Council Regulation (EC) No 3/2008
- 20/01/2014 – oriGIn comments on the Commission Communication on promotion measures and information provision for agricultural products
- 30/03/2012 – Communication on Promotion measures and information provision for agricultural products: a reinforced value‑added strategy for promoting the tastes of Europe
- 05/12/2011- oriGIn common position
- 05/12/2011 – Responses to Green Paper on promoting the tastes of Europe
- 14/07/2011 – EU Commission launched the Green Paper on promotion measures and information provision for agricultural products
